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Why a Facebook Page is Not a Substitute for a Website

Here’s your rewritten, SEO-optimized version tailored specifically for
WestArk Web Design — concise, professional, and keyword-rich while preserving your brand voice and local authority:


Why a Facebook Page Alone Won’t Cut It for Your Business


Many small businesses in Greenwood, Fort Smith, and surrounding areas rely on Facebook to promote their services. And while having a Facebook page is important, using it as your only online presence is a costly mistake. Here’s why a standalone Facebook page is no substitute for a professional website—and what you should do instead.


1. You Don’t Own Your Facebook Page


Facebook controls the platform. They can remove your page, restrict visibility, or change the rules at any time. With a website, you own your content, your brand, and your visibility.


2. You’re Ignoring Non-Facebook Users


Not everyone uses Facebook—especially older or younger demographics. A website ensures your business is accessible to everyone, regardless of their social media habits.


3. Poor SEO Performance


Facebook limits your SEO reach. A website allows you to rank for multiple keywords and pages in Google, helping
more customers in Arkansas find your business online.


4. Limited Features & Functionality



A Facebook page can’t do what a real website can—like booking appointments, hosting galleries, adding custom forms, or running an online store.

5. You Pay to Be Seen



Facebook restricts organic reach. Want more visibility? You’ll need to boost posts or run ads. A website gives you long-term visibility without recurring ad spend.


6. No Sales Funnel


Websites allow you to guide visitors through a funnel—from discovery to contact to conversion. Facebook doesn’t.


7. Weak Branding


A Facebook page can’t match the look, feel, and professional credibility of a fully branded website with custom colors, layout, and messaging.


8. Hard to Find Past Posts


Good luck finding an old update on Facebook. Websites allow visitors to search, navigate, and revisit content easily.


9. Limited Content Options


Want to publish detailed service info, blogs, or FAQs? You’ll need a real website. Facebook simply isn’t built for long-form content marketing.


10. Incomplete Analytics


Facebook Insights are basic. A website lets you track traffic, clicks, conversions, and user behavior.
Your Website Is Your Digital Headquarters


A Facebook page is a tool—but not a foundation. Your business deserves both. At WestArk Web Design, we build affordable, high-impact websites for local businesses that want to be taken seriously online.

Whether you’re a service provider, local shop, or growing brand, I will create a site that reflects your business, attracts local customers, and drives results.

📲 Stop relying solely on Facebook. Let’s build your online presence the right way.

Contact WestArk Web Design today